Gift shoppers wait until the last minute, but when they show up, they know exactly what they want, says Erica Randerson of ...

There is a powerful undercurrent of disaffection and outright anger from the American populace toward US sporting ...

Because Google has so thoroughly baked AI into its search experience, Google has determined that turning off AI for schools ...

Digital Culture Group aims to stop potentially offensive ads before they ever go live by determining what will resonate with ...

People Inc.’s traffic from Google search is down 70% over the past two years, and by 26% in Q3. But its digital revenue is still growing, albeit slowly.

Tubi, sports and political ads powered Fox’s growth this last quarter, even as Fox News lost viewers and the Roku deal awaits DOJ clearance.

What Google advertising business? To be fair, Google did earn $127.6 billion in Q3 this year, up a staggering 25% from a year ...

How long will OpenAI allow third-party ad serving?; celebrities keep promoting prediction markets; and ad buyers are rethinking their Google search budgets.

Q4 could be big for M&A. Regulators aren't squashing big mergers, and investor skepticism of AI investments could make some ...

If you ask the executive leadership of Affle and Perion why the two companies are merging, the answer you’ll get is “synergies.” ...

Prompt Partners There’s a well-worn playbook for big media owners entering programmatic. First, they pick one exclusive or preferred platform partner. Think Walmart and The Trade Desk or Netflix and ...

Starting in Q4, Reddit will test logged-in-only mode to protect its user engagement, improve ad targeting and keep AI from ...